Blog
Our blog features a combination of eCommerce and paid media advice and guidance, from various members of our team.
Shopify Plus
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eCommerceLocalising Theme Content in Shopify - Changing Content (Based on IP) Using Geolocation ServicesIn this guide, Liam talks about how Shopify and Shopify Plus users can adapt theme content using geo-location services. Liam provides detail around different third parties and Shopify's own geo-location capabilities.
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eCommerceFraud Prevention & Protection for Shopify PlusEven the most high-profile of eCommerce stores can fall foul of online fraud, so it pays to put in place some protective measures. This guide explains what fraud protection and prevention tools are available within Shopify and Shopify Plus.
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eCommerceEnterprise Ecommerce Platforms Guide – Platform Comparison + Replatforming GuidanceThe question of what eCommerce platform to use (or migrate to) is always a really tough decision for any business to make, even moreso at the enterprise end of the market (where you have a lot more budget at stake, more stakeholders involved etc). Enterprise eCommerce solutions don’t come cheap and they require a huge amount of time (and a lot of people) to implement, run and maintain. This is why it’s fundamentally important that you remain highly organised and systematic in your research and decision-making process, as selecting the wrong platform can have a huge impact on your business (both short-term and long-term).
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eCommerceCustomer Account Reactivation & Migration with Shopify PlusCustomer reactivation forms a central part of any replatforming project, and this guide explains how the process works in Shopify and Shopify Plus.
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eCommerceShopify & Shopify Plus Launch Checklist – Pre & Post Launch Tasks & ChecksLaunching a new eCommerce store or replatforming is always a very stressful time, no matter how much time and resource you’ve allocated to the project and preparing for the launch. Although Shopify is generally a much cleaner process than with other platforms, things can still go wrong and it’s vital to put a strong testing process / plan in place. I’ve been involved in launches of lots of Shopify stores over the last few years and I generally learn a lot from each one. I’ve also worked on launches with a lot of other non-SaaS platforms, which definitely helps to make sure that launch planning is taken seriously.
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eCommerceShopify Plus Pricing & Cost of OwnershipFor merchants of any size, from new retail brands right up to enterprise-level international organisations, moving to a new eCommerce platform can be an extremely daunting and challenging prospect. Aside from ensuring that the required functionality is present, the platform is robust and reliable and the transition to the new platform is meticulously planned, merchants need to fully understand all of the costs that will be incurred. Some of those costs will be upfront costs, and some will be regular, ongoing costs that need to be planned over a 3 year period.
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