Published: Nov 2019
Type: eCommerce
Category: Fashion, User Experience
10 Examples of Luxury eCommerce Stores Using Product Reviews
Customer reviews are a really strong conversion tool that builds trust amongst users. Reviews provide an unbiased product description from the existing clientbase directly on the product page saving visitors time spent researching products elsewhere and most importantly keeping them locked into the shopping journey without having to leave the website to look for more information.
Many FMCG brands know this already, however the luxury market has been slower on adopting product reviews and making them a part of their product shopping pages. The reason behind this is often down to reviews being seen as ‘not luxury enough’ or ‘not on brand’. We have compiled a list of premium and luxury brands who use product reviews below, to showcase that reviews can be a stand out feature in a luxury environment with premium make-up and skincare brands being a frequent example as a product’s success often relies on the verdict of the social media and customer community.
Rodial
Built with Magento
Tata Harper
Built with Magento 2.
Astley Clarke
Built with Magento Enterprise.
Glossier
Built on a bespoke platform.
Mimi Holiday
Built with Shopify.
Nordstrom
Built on a bespoke platform.
Free People
Built on a bespoke platform.
J Crew
Built on a bespoke platform.
BHLDN
Built on a bespoke platform.
Anthropologie
Built on a bespoke platform.
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