Published: Oct 2014

Type: eCommerce

Written by:
Paul Rogers min
Paul Rogers
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Top 50 Ecommerce Websites

Having spent the last few months going through lots of ecommerce websites for various different work projects, I thought it’d be a good idea to write a post about my favourite ones.

I chose the following websites based on their design and uniqueness and the order is not based on which ones I prefer.

I plan on updating this piece every few months and will be adding new ecommerce stores soon – if you have any suggestions, please feel free to drop me an email.

Clos19

LVMH’s premium wine & spirits website is a prime example of a luxury e-commerce environment – a clean, minimalist design is complemented by wealth of content and features including the clever ‘Event Planner’ and the content-rich ‘Journal19’ blog.

www.clos19.com

Built with Hybris

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24 Sèvres

LVMH’s first fashion multi-brand e-commerce platform is a beautifully executed high-end shopping experience. Highlights include sleek product photography, a super clean product page layout and elaborate personal shopping options including Video Chat and Facebook ‘Style Bot’ amongst others.

www.24sevres.com

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Glossier

Cult brand Glossier’s e-commerce store is full of quirky design features matching the product packaging & perfectly bridging the offline / online experience. Wealth of customer reviews & user generated content are true to the firm’s ethos as a leader in socially driven commerce. Interesting functionality includes product subscription services and customer review statistics e.g. most liked positive review, average age of customers buying this product and more.

www.glossier.com

Built with Spree

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Nixon

The watch brand’s website is easily shoppable thanks to well laid out product listing pages with a smart swatch selector and information-rich product detail pages which include everything from the product’s story to a downloadable user manual. A highlight from Nixon’s website is the very slick customiser tool allowing you to build your very own watch.

www.nixon.com

Built with Demandware

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Size?

The trainer & streetwear multi-brand site is packed with effective conversion tools including a rapid guest checkout, a next day delivery countdown timer in the basket, a range of payment methods covering everything from Apple Pay to Klarna and the newly added ‘Buy Now, Pay Later’ option.

www.size.co.uk

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Finery

www.finerylondon.com

Built with Spree

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Paul Smith

www.paulsmith.com

Built with Magento

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The Watch Gallery

www.thewatchgallery.co.uk

Built with Magento

—

Rapha

www.rapha.cc

Built with Hybris

—

Nasty Gal

www.nastygal.com

Built with Demandware

—

Finisterre

www.finisterre.com

Built with Shopify

—

Swoon Editions

www.swooneditions.com

Built with Magento

—

Burberry

www.burberry.com

Built with Oracle

—

Net a Porter

www.netaporter.com

Built on a bespoke platform

—

Mr Porter

www.mrporter.com

Built on a bespoke platform

—

Beats by Dre

www.beatsbydre.com

Built with Adobe CQ

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Lush Cosmetics

uk.lush.com

Built with Drupal

—

Made

www.made.com

Built with Magento Enterprise

—

Selfridges

www.selfridges.com

—

Apple

www.apple.com

—

ASOS

www.asos.com

—

John Lewis

www.johnlewis.com

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Warehouse

www.warehouse.co.uk

Built with Demandware

—

Les Girls Les Boys

lesgirlslesboys.com

Built with Magento 2

—

Astley Clarke

www.astleyclarke.com

Built with Magento

—

Milk Make Up

milkmakeup.com

Built with WordPress

—

AQ/AQ

www.aqaq.com

Built with Magento

—

Gatwick Express

www.gatwickexpress.com

Platform unknown

—

ETQ

www.etq-amsterdam.com

Platform unknown

—

Dior

www.dior.com

Built with Lengow

—

Lazy Oaf

www.lazyoaf.com

Built with Magento

—

Coach

www.coach.com

Built with Demandware

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House of Hackney

www.houseofhackney.com

Built with Magento

—

Crate & Barrel

www.crateandbarrel.com

Platform unknown

—

Heist Studios

www.heist-studios.com

Platform unknown

—

Everlane

www.everlane.com

Platform unknown

—

Jimmy Choo

www.jimmychoo.com

Built with Demandware

—

Illamasqua

www.illamasqua.com

Built with Magento

—

Mara Hoffman

www.marahoffman.com

Built with Magento

—

Kenzo

www.kenzo.com

Built with Demandware

—

Stella McCartney

www.stellamccartney.com

Platform uknown

—

Lala Berlin

www.lalaberlin.com

Built with Magento

—

For Love and Lemons

www.forloveandlemons.com

Platform uknown

—

BoConcept

www.boconcept.com

Built with Demandware

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Christian Louboutin

www.christianlouboutin.com

Built with Magento

—

Victoria Beckham

www.victoriabeckham.com

Built with Magento

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Manolo Blahnik

www.manoloblahnik.com

Platform unknown

—

Massimo Dutti

www.massimodutti.com

Platform uknown

—

Larsson & Jennings

www.larssonandjennings.com

Platform uknown

—

Sportmax

world.sportmax.com

Platform uknown

—

If you know of any uniquely designed and attractive ecommerce websites that I’ve not listed, please feel free to provide details within the comments area below.

You can also read my posts on my top Magento websites and my favourite Shopify sites.

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