Freddie joined Vervaunt in December 2020 after previously working on paid search for LEGO. At Vervaunt, he is a Account Director, where he focuses on strategic partnerships with clients, multi-channel digital consultancy, and overseeing a talented team to drive performance and align campaigns with business goals.
His favourite cuisines are Thai and Japanese, his go-to karaoke song is Champagne Supernova, and his dream travel destination is the Philippines.
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Paid Media eCommerceSale Periods - Benefits, Drawbacks and How to Maximise ProfitabilitySale is not a novel strategy for ecommerce brands, and is commonly used in tandem with a paid media strategy to maximise profitability, boost customer acquisition and re-engage existing customers.
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Paid MediaLaunching Paid Media In New Territories - Considerations, Common Issues & Top TipsWith the acceleration of DTC eCommerce during and after the pandemic, retailers have seen huge growth in online revenues from core markets - with many seeing major opportunities in looking across borders and growing into international markets. Entering new markets is never easy, however.
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Paid MediaLaunching New Products on Amazon - Paid Ads and Organic Listing OptimisationWhen you launch a new product on Amazon, you want to optimise your listing and take advantage of all marketing channels in order for it to be a successful launch. How can you maximise your Amazon sales with your new product launch?
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