Paid Social Creative Services

We work alongside high-growth eCommerce brands to build and improve their creative across paid social, search and broader marketing content. We build engaging and impactful creative which is purpose-built for activity, and has a clear roadmap for testing and learning.


For premium and market-leading brands, high quality creative can transform a media strategy by communicating key USPs, reiterating brand positioning and capturing attention. However, good creative ads need resource, time and energy. To complement our paid media team, we have a dedicated creative team to work on your visual output for a profitable, brand-led paid media strategy.

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For the past two years, Vervaunt has been critical in building out the paid activity for Osprey, and for the past 8 months, our relationship has expanded with their support in creative design for our paid assets.This strategy meant we have seen an uplift in performance, not just in user engagement but also conversions and ultimately, profitability. The team is incredibly reliable and has consistently provided fabulous customer service with timely delivery of innovative designs.

Stacy Bisschop, Digital Performance Marketer - Osprey Europe



Creative Examples



Our Creative Offering

Our creative team specialise in designing and executing assets that engage customers and drive conversion across all formats. We deliver bespoke creative solutions that include a combination of original complex animations and video assets, and smaller optimisations of existing assets, depending on what your objectives and existing assets are. We also offer up to date analysis and advice based on creative trends and best practice.

  • Static ads - These would be built from existing photography, with no animation. They would be optimised based on testing, with regular rounds of iteration to identify the most successful ads. Generally, these would be focused on key product benefits and USPs.
  • Basic animation - Our main support for most brands is bringing static content to life and building engagement ads which perform across paid social. We use short animated videos built from existing photography to capture attention and drive consideration. They would include basic image transitions and subtle image movement, with basic text animation and transitions. Again, these would focus on key product benefits and USPs.
  • Complex animation - These ads would act as highly engaging content to capture attention, with a stronger focus on building the brand or introducing a new collection whilst understanding the hooks which deliver key results. They would feature more complex animation and transitions, with animations created from still images when footage is not available. A storyboard is delivered for sign off before animation begins. These ads are great for brand awareness and building a more engaging instant experience.
  • Video assets - Video optimisation is fundamental for brands across paid social and we have our own in-house video editing skills to constantly refine and optimise video content for brands - whether that be smaller tweaks to opening frames or completely restyling assets to reach new audiences.
Paid media


Static Creative Examples



The agility that Vervaunt has shown has allowed us to move and adapt our strategy market by market with continuous customer growth. I would highly recommend Vervaunt for anyone looking for a hands-on, pro-active performance marketing partner.

Jade Harvey, Performance Marketing Manager - PANGAIA



Vervaunt Labs

Vervaunt Labs is our R&D offering, focused on building proprietary technology to add value to our services and help clients. Some of the key tools we’ve built include:

  • Census - rule-based post purchase questions app for Shopify, primarily used for attribution, first party data capture and on-site feedback.
  • Visualise - dynamic creative based on improving image formats for DPAs and DABA, also allows for overlaying key information and attributes.
  • Inventory logging + alerts - Automated logging and alerting of inventory change, designed to reduce spend on items with broken stock and help attribute performance shifts.
  • Sale alerts - alerts on competitor sale activity, to help manage shifts in spend and again attribute performance change on channels like Google Shopping.
  • Creative reporting - detailed reporting on key metrics for individual Meta creative.
  • Performance monitoring - automated daily logging of client performance / load time shifts for key templates. Monitors key performance metrics and scores.
  • Benchmarks - internal client benchmarking across paid channels and Google Analytics. Data stored in our data warehouse and split out by vertical.
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Featured Performance Clients
  • Drmartens ft
  • PANGAIA :
  • Stüssy :
  • Sunspel :
  • The Frankie Shop :
  • Astrid & Miyu :
  • PANGAIA :
  • Stüssy :
  • Sunspel :
  • The Frankie Shop :
  • Astrid & Miyu :

Our awards
  • Uk search awards 2021
  • Uk agency awards 2021
  • Uk ecommerce awards 2021
  • European agency awards 2021
  • Performance marketing awards
  • Ecommerce awards 2021

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